Chopard, the French jeweler, has developed an entire collection devoted to the Mille Miglia.  There are a total of 21 themed pieces currently available in their online storefront.  As the Official Time keeper of the Mille Miglia since 1988, and frequent competitor, Chopard creates a new piece dedicated to the event each year.

Check out their full Mille Miglia Collection, including the fragrance, here.